THE MOVEMENT
ARE YOU BUILT FOR MORE?
Embroidered essentials for people building something bigger than themselves.
Shop the Drop
EMBROIDERED TRUCKER HATS·
BUCKET HATS·
BEANIES·
ESSENTIAL TEES·
EMBROIDERED TRUCKER HATS·
BUCKET HATS·
BEANIES·
ESSENTIAL TEES·
44
BILLION
NOT JUST A HAT.
A STANDARD.
44 Billion started in Altadena — an idea about what's possible when you refuse to shrink. Every piece is embroidered, not printed, because the details are the point.
Built by Reginald Bailey. Worn by people who are done waiting for permission.
THE FULL LINEUP
Every colorway, right here — tap any one to shop it.
44 Billion Bucket Hat
Royal Blue
$30
44 Billion Bucket Hat
Black
$30
44 Billion Bucket Hat
Red
$30
44 Billion Bucket Hat
White
$30
44 Billion Tee
Black
$30
44 Billion Trucker Hat
Black
$30
44 Billion Trucker Hat
Navy
$30
44 Billion Trucker Hat
Forest Green
$30
44 Billion Trucker Hat
Kelly Green
$30
44 Billion Trucker Hat
Red
$30
44 Billion Trucker Hat
Royal Blue
$30
44 Billion Trucker Hat
Gold/Yellow
$30
44 Billion Trucker Hat
Pink
$30
44 Billion Trucker Hat
Purple
$30